Finance Terms

Fun Definitions:
Revenue: A term used within business to refer to the income (money coming into the business).

Profit: A term used within business to refer to the money made after costs have been paid for.  All money that exceeds the costs.

Revenue Stream: Ways in which the company is making money.

Enjoy the rest of this blog post being in Satchel:One formatting.

Also sponsorships: money paid by other organisations in order for their own brand to be associated with the media product - Raycon sponsoring a YouTube video so the YouTuber promotes their earbuds.

Mr Knight is daring to talk about non-media business things. I bet this is because of PEST analysis: franchises. Ok good he's "back to Media". He's talking about the fact MrSundayMovies is determined to get you to go to bigsandwich.co to watch stuff early. I really feel they don't have the right to complain about people who haven't watched the video saying they're wrong and the film is good when they called their series Caravan of Garbage. But anyway.

Class Notes:

Sponsorship – Money is paid by other organisations in order for their own brand to be associated with final media production.  This can involve the placement of brand name or logo on the final product, such as telling the viewer who a programme is sponsored by. Sponsors may also receive other benefits in return for their support (e.g. free access to or copies of the product).

Crowdfunding – The product or idea is promoted via social media networks (such as Kickstarter).  It is then funded by public contributions. Contributors my be offered some benefit for their contributions (such as early access or exclusive material). Can be used for projects or ideas conceived by amateurs or professionals.

Corporate finance – The raising of money from businesses willing to invest in a project.  The business must be convinced that they will receive more money back in the long run from their investment.  Investment returns are measured over long timeframes, such as ten years for films.

Advertising – Monetary payments from brands and organisations in return for the placement of promotional material on pages or during a production (e.g. adverts displayed on a webpage or in a printed product).  This includes product placement (when the products of advertising brands are placed within the media product, such as a brand of phone appearing in a scene on a TV show).

Franchising - The intellectual property of the original product is licensed to other partners for commercial use such as merchandising.  The licence is granted in return for a fee and/or a percentage of the merchandise revenue.

Costs: Children's Shoes Brief

Staffing - director, camera operator, editor, costume designer (maybe), a minimum of 4 actors.

Paperwork - all the relevant health, safety and permissions fun that inevitably comes with this sort of thing and especially with working with children.

Equipment - cameras, microphones, editing.

Catering - steak slices for all the cast and crew.

Sets/locations - you might need to pay to borrow a field off some farmer or he might shoot you.

Security - large, muscular men to make sure Travis doesn't infiltrate the filming location.

Transport - getting people to places they need to be.

Licensing - potential music costs